WACO, TX — The third annual Deep in the Heart Film Festival begins in Waco on Thursday.
The red carpet was rolled out at the Waco Hippodrome for the premiere of the festival's short films all with local and Texas ties.
"We want to make sure great story telling happens here. Film production, TV shows and things of that nature, that they can happen in Waco," said festival co-founder Louis Hunter.
People from across the globe are in Waco for the weekend long festival.
During the "Shorts at Night are Big and Bright" opening night event, films like "Age of Bryce" which was shot in Waco and "Igniting Hope" which chronicles the effort of Waco artists to help fight human trafficking will be viewed.
From Thursday until Sunday, there will be 13 world premieres and 39 Texas premieres in all genres of film. As well as a Kodak camera workshop and actors panel plus after parties each night.
You can purchase tickets or see the schedule at their website. The film festival is part of steady growth in Waco to its arts and culture scene. Co-founders Samuel Thomas and Louis Hunter are dedicated to building a solid reputation for the film festival that benefits both the local industry and the craft of film making.